HI All,
An interesting question came up at the track today, and I didn't know the answer. (A quick search of the boards didn't turn up answer but I'll apologize in advance if I'm dredging up an old topic.)
Was the Boss 302 profitable for Ford? Not from any "halo" effect the Boss may have had driving other Ford product sales, but on an actual per unit basis. Does anyone have any insight on this? Any equity analysts or others out there familiar with Ford who might know the answer?
I hope they did but it's conceivable they didn't.
The question arose when a new Camaro turned up at the track. Not even sure what flavour Camaro it was (and it had a bunch of Hennesy parts under the hood), but we started talking about the upcoming Z/28 which looks like it was designed solely to beat the Boss. To which I replied "give me a few billion in government/taxpayer dollars, and I'll build a you car that'll beat the new Porsche 918".
As an aside, I still don't know what this Camaro was capable of because its driver was inexperienced and didn't know the line or how to find it, and it was really more of a moving roadblock than a track threat.
An interesting question came up at the track today, and I didn't know the answer. (A quick search of the boards didn't turn up answer but I'll apologize in advance if I'm dredging up an old topic.)
Was the Boss 302 profitable for Ford? Not from any "halo" effect the Boss may have had driving other Ford product sales, but on an actual per unit basis. Does anyone have any insight on this? Any equity analysts or others out there familiar with Ford who might know the answer?
I hope they did but it's conceivable they didn't.
The question arose when a new Camaro turned up at the track. Not even sure what flavour Camaro it was (and it had a bunch of Hennesy parts under the hood), but we started talking about the upcoming Z/28 which looks like it was designed solely to beat the Boss. To which I replied "give me a few billion in government/taxpayer dollars, and I'll build a you car that'll beat the new Porsche 918".
As an aside, I still don't know what this Camaro was capable of because its driver was inexperienced and didn't know the line or how to find it, and it was really more of a moving roadblock than a track threat.